The aims of the course are:
- To take an interdisciplinary approach to study in the fields of international business studies and innovation studies within a single qualification, while retaining the core business disciplines of economics, with an emphasis on digital marketing, communication technologies, strategy and ethics.
- To move beyond traditional entrepreneurship or new venture approaches to innovation and examine innovative techniques and concepts within the international corporate environment. The innovation component of the course in particular requires an ability to think beyond the status quo, to strategically develop, critically evaluate and implement new ideas.
The course is a one-year, full-time programme of study with entry from a Bachelor Degree from a recognized university and IELTS 6.0 or equivalent in the ICL Proficiency Test. It is suited for those seeking to:
- Bridge the gap between a first, non-business-related degree and a career in business, within an international innovation context, or
- Build upon a first general business-related degree towards a narrower field of study in international business innovation
- Build a firm foundation for further study at postgraduate level in the new discipline; and, if appropriate for international students,
Graduates will be suitable for employment in outward-looking New Zealand SMEs looking to establish contacts or a presence overseas through the transfer, import or export of goods or services.
Key Information for the Students
The course consists of the following papers:
6280 International Business (level 6)
6220 Introduction to International Economics (level 6)
6281 Business Ethics (level 6)
7240 International Marketing and Digital Media (level 7)
7280 Intercultural Relations (level 7)
7273 Corporate Innovation: Strategy to Implementation (level 7)
7271 Open Innovation (level 7)
7272 Applied Innovation (level 7)
Students will take the eight papers over three trimesters of 16 weeks with a one-week break between each trimester and a two-week break at Christmas. Initially it will be taught in the evenings, from 5 to 9 pm on three evenings per week. Guest lectures are a regular feature of the programme.
2017 Start dates:
23 Apr 2018
20 Aug 2018
17 Feb 2018
16 Jun 2018
8 Oct 2018